Quick Clip: How Shotlink Technology Works

Shotlink is the PGA Tour technology that records shots from each player during a tournament, in real time, allowing for shots to be analyzed and viewed instantly through various platform apps (i.e. online, TV).

The vision of the system, according to the PGA Tour, is to: “Turn data into information, information into knowledge, and knowledge into entertainment.”

This video from Tour partner Skratch provides a nice little backgrounder on the Shotlink technology, and its history.

Exit comment: You have to admire the chutzpah of the PGA Tour, a billion dollar enterprise, using “volunteers” as part of Shotlink’s data gathering process. At least they recognized them as their “most important asset.”


Credit: PGA Tour, Skratch


Jeff Smith

Jeff is a Producer for Pro Golf Weekly. He is producing a digital documentary on the 2016-17 PGA Tour season.



SUBSCRIBE

Get Pro Golf Weekly delivered to your inbox.


Add comment

Like Us On Facebook

Subscribe

Archived Content

Up Next On Tour

EVENT Travelers Championship
DATES 6/22 - 6/25
COURSE TPC River Highlands
LOCALE Cromwell, CT
TV GOLF/CBS
PURSE $6,800,000
WIN SHARE $1,224,000
DEFENDING Russell Knox
FEDEX PTS 500
LINK WEBSITE
FACEBOOK
TWITTER
INSTAGRAM