Parsons Xtreme Golf, or PXG, has been making waves in the golf equipment industry for a couple of years now. With Drivers that go for $700 and Irons that fetch about $2400, PXG wants to become the best clubs that money can buy.
Here are five things to know about this Arizona-based upstart.
1. GoDaddy Founder
Billionaire Bob Parsons, founder of web hosting behemoth GoDaddy, calls himself a golf nut. He reportedly used to spend a quarter of a million dollars a year on golf clubs. Frustrated, that despite his investment, and endless hours on the range, his game never really improved, Parsons founded PXG.
2. PING Engineering Roots
Parsons hired Mike Nicolette, a Senior Product Designer at PING, and Brad Schweigert, PING’s former Director of Engineering. The two former PINGers own a combined 280 golf-related patents. Their directive from Parsons was simple: Build the best golf clubs money can buy. And based on reviews, they may have done just that.
3. First PGA Tour Appearance
The PXG 03X Irons were launched on the tour in early 2015. Ryan Moore put them in the bag back at the 2015 Hyundai Tournament of Champions without actually giving it much thought, he didn’t even have any sort of contract with PXG back then. Moore was reportedly introduced to PXG through a friend and simply fell in love with the irons and wedges. “I basically couldn’t get them out of my bag,” Moore said. PXG is now played by pro golfers on all 3 major tours – PGA, Champions, LPGA.
4. Signature Feature
To speed-up the initial development phase, PXG designers came up with a workaround where the interchangeable screws allowed them move mass around the clubhead. The entire team at PXG liked the look of these screws so much that they simply left them visible, and it is now the signature feature on all PXG clubs. By permitting golfers to move mass around in small quantities, it allows them to experiment and find a better fit.
5. Marine Corps Tribute
Parsons served as a rifleman with the United States Marine Corps during the Vietnam War and credits his service to the military for his success in life. PXG’s Club Numbering is actually a reference to the Marine Corps’ Military Occupational Specialty (MOS) system and is Parsons’ tribute to the brave men and women who serve in the United States Marine Corps.
